The beverage and food industry has a current market value of $6,383.49 billion. This industry keeps growing and contains many big startups, which are unbeatable. So, if you plan to introduce a snack, you better make sure it is unique and fulfills a need.
There are some snacks people love but are deemed unhealthy by nutrition experts and doctors. In contrast, there are healthy snack alternatives that not only satisfy cravings but also are good for a person’s health. Nowadays, people prefer the latter because they want to make sure they are not consuming empty calories. However, not many companies are on the healthy manufacturing path.
As a kid, Dr. Juan Salinas’s mother would always tell him that to achieve anything in life, it was important to study. After developing snacks for more than 2 decades, Juan decided to start his own company by the name Perfect Life Nutrition.
His passion for fitness and health, and extensive food science knowledge, exercise and nutrition gave him the idea to come up with a snack that was not only healthy but delicious too. That’s how the P-nuff Crunch puffs were invented.
The three principles that he based his product on are nutrition, healthy and taste. After trying out hundreds of recipes, Juan was able to perfect his recipe and that’s when he decided to appear on Shark Tank to get investment for his business.
What makes this product different from others is that it contains only certified ingredients and contains few calories. Moreover, it has less sugar and is high in fiber, which makes it fulfilling.
Is the Company Still Active?
Still in Business
After appearing on Shark Tank, P-nuff Crunch generated above $200,000 in sales. Some websites claim that Juan never took Mark’s money because he was asking for more equity, whereas others say the company reached new heights with the Shark’s investment.
Juan did many interviews for his snack and appeared on multiple channels. You can find P-nuff Crunch puffs in retail stores including Walgreens, CVS, Target, Amazon, The Vitamin Shop, and Wal-Mart.
How Did the Shark Tank Pitch Go?
Dr. Juan Salinas appeared on Episode 2 of Shark Tank Season 12, which aired on October 23, 2020. He She presented his product P-nuff Crunch and wanted an investment of $300,000 for a 10% stake in the company. Based on these numbers, the company at the time was valued at $3 million. As of 2022, his company’s net worth is $1.6 million.
Juan stepped on the stage of Shark Tank with a few samples of P-nuff Crunch. He talks about numbers and tells the sharks that his profit margin is 55%. His snacks are available in around 450 stores and he generated $104,000 in 2019. Kevin says the numbers are not impressive.
Mark can’t contain his excitement and says that he once found bag of P-nuff Crunch in his house and ate it whole in one sitting. He straightaway offers $300,000 for a 25% stake in the company. Juan counters and says that Mark knows that his product has potential. He makes his own offer for a 15% stake in the company.
Mark refuses Juan’s offers and make’s another one of $400,000 for a 25% stake. Kevin can’t believe the madness that’s going around. All the other Sharks back out because they can clearly see they won’t be able to compete with Mark. Mark sticks to his offer and tells Juan to take it or leave it. Juan agrees and a deal is made.
Our Review of P-nuff Crunch
A quick look at the P-nuff Crunch website will reveal what makes this product a great snack. The peanut flavored, non-GMO puffs contain 9 natural and plant-based ingredients, which make it diet-friendly. It is available in three flavors, including Cinnamon, Cocoa and Original.
The 9 ingredients that the company claims P-nuff Crunch has, offers 9 essential amino acids the body needs but cannot make on its own. These include Peanut Oil, Ground Navy Beans, Brown Rice Protein, White Rice, Salt, Roasted Peanuts, Organic Cane Sugar and Tapioca Starch.
You can have the snacks for breakfast, lunch, and even dinner. In fact, it will reduce your bed-time cravings.
Keri Gans, a certified yoga teacher and registered dietitian nutritionist, who is also a member of the Shape Brain Trust says that a health snack should contain at least 3 grams fiber, 5 grams protein, 150 milligrams sodium, minimal saturated fat and less than 6 grams added sugar. The snack should satiate your cravings and not make you reach for another bag of chips after 30 minutes. P-nuff Crunch hits all the marks. It has 1 gram saturated fat and 135 milligrams sodium, both of which lower bad cholesterol.
Pros of P-nuff Crunch
- Has less calories per serving compared to other snacks
- Contains plenty of proteins and is non-GMO, making it a fulfilling snack
- Has a high amount of fiber that offers plenty of benefits, like lowering the risk of heart disease and diabetes, and promoting gut health
- 100% plant-based snack
- Made from certified simple, natural ingredients
Cons of P-nuff Crunch
- So far, there have been no complaints about the snack’s quality. The few negative reviews written online are all from people who did not like the taste
Who Is P-nuff Crunch For?
This snack is for all those people, children and adults, who are on a diet, are diabetic, love snacking while working, and find themselves opening kitchen cabinets in the middle of the night.
Are There Any Alternatives?
P-nuff Crunch has no competition, at least in peanut puff flavors. Although, there are some companies such Shrewd Food and Better Than Good that offer low-sugar, gluten-free, low-fat, NON-GMO, and complete protein snacks.
Our Final Thoughts
In conclusion, if you are looking for a low-calorie, gluten-free snack, try P-nuff Crunch! It’s the perfect crunchy snack that you can eat anytime anywhere. Your kids can have it for lunch in school. Adults can have it at their offices while working on difficult projects and hankering for something to crunch on.
With backing from Mark Cuban, this brand is expected to climb great heights. Juan is in for a successful ride that will make P-nuff Crunch a common household name.