The Turbo Trusser has piqued the interest of both cooking enthusiasts and Shark Tank viewers alike. Featuring on the popular reality show Shark Tank, entrepreneurs Brian Halasinski and Kirk Hyust introduced their innovative kitchen gadget with the promise to simplify the traditional process of trussing poultry. Designed for efficiency and practicality, the Turbo Trusser aims to streamline the preparation of chickens and turkeys for cooking without the need for butcher’s twine.
The appearance on Shark Tank not only showcased the Turbo Trusser’s unique functionality but also placed the spotlight on the journey of the product from an idea to a tangible aid for home chefs. Their pitch illuminated the capabilities and potential benefits such as even cooking and ease of use. As customer feedback and reviews poured in post-show, they provided a real-world look at how the Turbo Trusser fares in everyday kitchen scenarios.
Key Takeaways
- The Turbo Trusser offers a practical solution to trussing poultry.
- It gained public attention following Brian Halasinski and Kirk Hyust’s appearance on Shark Tank.
- User feedback has been integral in assessing the product’s performance post-show.
Product Features and Benefits
https://www.youtube.com/watch?v=YBTwFoA7h6I&embed=true
The Turbo Trusser triumphs in bringing innovation to the kitchen, enhancing the poultry trussing process to save time and ensure evenly cooked results. With attention to user safety and product longevity, the design showcases the best of modern culinary tools.
Innovative Design
The Turbo Trusser is crafted from durable stainless steel, which stands up to the high temperatures of ovens and grills with ease. Its clever construction is specially made for trussing chicken or turkey, aiming for a tender, moist, and juicy bite every time. The design promises an evenly cooked meal due to better heat distribution throughout the poultry.
Ease of Use and Versatility
They designed the Turbo Trusser to be user-friendly, so cooks of all levels can achieve professional-level precision without hassle. It’s highly versatile, suitable for various types of poultry irrespective of size. This gadget simplifies the preparation process — making cooking tasks faster and enhancing the flavor and texture of the meat.
Safety and Cleaning
Safety comes first: the Turbo Trusser is dishwasher safe, ensuring easy cleanup and maintaining hygiene in the kitchen. Its stainless steel composition also means that it won’t harbor bacteria like some plastic utensils might. Users can be confident that their cooking experience is not only easier but also safer for themselves and those they’re cooking for.
Business and Investment Journey
https://www.youtube.com/watch?v=TuFyHkHIZ1Y&embed=true
The Turbo Trusser’s voyage through the competitive entrepreneurial waters reached a crucial milestone on the hit TV show “Shark Tank.” Its founders showcased their innovative kitchen gadget designed to simplify the trussing process for poultry, attracting the attention and investment of some well-known business moguls.
Pitching on Shark Tank
When the creators of Turbo Trusser presented their product on “Shark Tank”, they aimed to secure backing from one of the show’s influential investors. Their presentation highlighted the tool’s convenience and compatibility with various cooking methods such as ovens, grills, and rotisseries.
Deals and Equity
During their time on the show, the entrepreneurs struck a deal that promised to bolster their company’s trajectory. Kevin O’Leary, known as Mr. Wonderful, extended an offer that included both equity and a royalty arrangement. On accepting the deal, Mr. Wonderful agreed to invest in Turbo Trusser, foreseeing its potential to revolutionize kitchen practices.
Growth and Success
Post the Shark Tank appearance, the Turbo Trusser experienced a significant uptick in sales. They expanded their business by making the product accessible on their website, as well as on platforms like Amazon. The deal from the show played a pivotal role in scaling their operations and driving their business forward.
Industry Relations
Joining forces with a Shark opened doors for Turbo Trusser, including introductions to industry experts and entry into business development groups like the International Anticounterfeiting Coalition. Critical negotiations with suppliers and distributors became more navigable with guidance from their seasoned investor, allowing Turbo Trusser to secure its place in the market effectively.
Using the Turbo Trusser
https://www.youtube.com/watch?v=S51PnK0_oqM&embed=true
The Turbo Trusser simplifies the process of trussing poultry for cooks of all levels, ensuring that chickens and turkeys are prepped and ready for a variety of cooking methods, from roasting to smoking.
Cooking Different Poultry
For chickens, the Turbo Trusser is a game-changer. It allows for a secure truss that helps the chicken maintain its shape and cook evenly, whether it’s in a roaster or a rotisserie. When it comes to turkeys, especially larger ones, the Turbo Trusser can handle the heft with its durable design, suitable for the added weight. Those using smokers or deep fryers will find that the Turbo Trusser keeps the wings and legs neatly tucked, promoting safety and evenly distributed cooking temperatures, thereby enhancing the flavors and textures of the finished poultry.
Recipes and Cooking Tips
When using the Turbo Trusser, marinating poultry in a poultry brine before cooking can infuse additional flavors and help retain moisture. For those aspiring to cook a Mediterranean chicken recipe, the consistent shape maintained by trussing with the Turbo Trusser ensures that the savory herbs and spices distribute evenly during cooking. Trussing poultry, whether it’s chicken or turkey, also facilitates more uniform cooking, which is perfect when trying out new recipes in various cookers like fryers, roasters, or rotisseries.
Customer Reviews and Feedback
The Turbo Trusser, as featured on Shark Tank, has harnessed quite a bit of attention, with customers sharing their experiences and feedback across various platforms. Their testimonials highlight several aspects of the product’s performance and the satisfaction derived from its use.
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Ease of Use: Many customers expressed that the Turbo Trusser’s simplicity is a game-changer, making the trussing process quicker and less cumbersome.
User Comments Rating “So easy to use, and cleanup is a breeze!” ★★★★★ “Took no time to get the hang of it.” ★★★★☆ -
Cooking Efficiency: Some reviews highlighted the Turbo Trusser’s efficiency in cooking poultry evenly, resulting in a better kitchen experience.
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Validation: The visibility that came from Shark Tank provided a form of validation for buyers on the fence, leading to increased customer trust and interest.
Customers keen on home cooking and gadgets have found the Turbo Trusser to be a valuable addition to their kitchen arsenal. The feedback loop from the consumer base has been generally positive, with a few outliers pointing out areas for potential improvement. It is the real-world application and the sharing of these experiences that contribute to the product’s ongoing refinement and success in the market.