Magic Cook from Shark Tank

Magic Cook shark tank

Magic Cook is just what you need if you are looking for a wide range of innovative food containers that can also serve as standalone cooing devices. Magic Cook was founded in 1999 by Sharon Yu, a self-taught and ambitious businesswoman with prior experience in advertising. She decided to create a product to tackle the problem of power cuts. She first realized this problem when there were extended blackouts due to Hurricane Sandy, resulting in people being unable to cook.

Sharon also wanted to cater to the needs of people looking to cook a nutritious meal using minimal gear at reasonable prices. She decided to fill this niche with Magic Cook. Now let us dive into what magic cook is and what it offers to its customers.

Magic Cook is a company that offers a line of creative and revolutionary cooking containers that can be used without being plugged into power. Not only do these products conserve energy but also come in handy during times when electricity may not be available. The Magic Cook is a food container that contains a stainless insert and has a plastic vessel. The container comes in a rectangular shape and looks just like a regular lunch box.

Magic Cook is also very popular among hikers, campers, and other outdoor enthusiasts as they can use to heat their meals or beverages without going through the trouble of lighting up a gas stove or collecting wood for the fire. The food container can turn frozen solid food into a perfectly cooked state in about 20 to 25 minutes.

The answer is pretty simple if you wonder how the Magic Cook works. The space between the outer plastic vessel and the inner stainless steel contained fills up with hot water and steam that can heat your food. Water enters the plastic vessel with a heat pack that comes with every Magic Cook purchase. You can also purchase refills of the heat pack that come in a pack of 10. The heat pack generates heat by a chemical reaction that occurs as a result of the water entering the bottom of the food container.

Apart from the Magic Cook Food Container, you can also use the Magic Cook Bottle Cup, which is designed with similar technology and is shaped like a cup. So, you can now enjoy a hot cup of coffee or tea without using an electric kettle or lighting a stove.

After having invested two years in the research and development of the Magic Cook, Sharon Yu made an appearance on Shark Tank to pitch her idea to the Sharks. She aimed to impress the Sharks and get an investment of 100,000 dollars in exchange for a 20 percent stake in Magic Cook. She demonstrated how to cook delicious salmon with the Magic Cook.

The pitch went really. However, the Sharks didn’t seem to be intrigued. Mark thought her idea was not intuitive enough, while Nick felt it wasn’t unique. In the end, Daymond asked her why she wanted a partner, and Sharon managed to convince him by saying that she had years of experience in sourcing and manufacturing and would make a great team. Daymond decided to offer her a deal!

Final Deal: Sharon Yu was offered a deal by Daymond John, who offered an investment of 100,000 dollars for a 33 percent ownership of Magic Cook and agreed.

If you are wondering whether Magic Cook is still in business, the answer is a rounding yes! To date, Magic Cook continues to make portable camping equipment for multiple purposes. Magic Cook’s products are available on the company’s website. They can also be purchased through Amazon, several retailers in the United States, and overseas distributors.

Our Review of Magic Cook

After thoroughly reviewing Magic Cook, we have to say we are very impressed by this product. As the name suggests, it cooks your food with magic, allowing you to have delicious meals without electricity, gas, or fire.

This product was designed by highly qualified researchers who spent two years under the supervision of Sharon Yu. She identified a niche in the market and decided to go for it. Magic Cook’s products are made from stainless steel and safe-to-use food-grade plastic. These materials are highly durable and also heat-resistant.

This unique gadget can also be used to warm forks, spoons, and even plates to kill bacteria in outdoor activities like camping. This feature comes in handy in places where water may not be abundantly available to clean your cutlery and crockery items.

We highly recommend this product to people who are always on the go and require fresh meals that can be prepared without additional equipment, power, or gas.

Pros of Magic Cook

  • Magic Cook is a portable and lightweight container.
  • Magic Cook can heat your food at a temperature of up to 200 degrees Fahrenheit.
  • No gas, power, or electricity is required to cook your food.
  • Turns frozen food into a warm cooked state in about 20 to 25 minutes.
  • The inner container is made from stainless steel, while the outer vessel is made from food-grade plastic, both durable and heat-resistant.
  • Magic Cook Food Container is shaped like a lunch box.
  • It can heat forks, spoons, and even plates when water is unavailable.

Cons of Magic Cook

  • The water used for the Heat Packs is not safe and becomes toxic.
  • Costs a lot more than regular lunch boxes.

Who Is Magic Cook for?

The Magic Cook is meant for people looking to have their meals warmed and heated when they’re in the absence of gas, fire, or electricity. It is recommended for outdoor enthusiasts like campers, anglers, backpackers, hikers, truck drivers, and people who work in the field. It is also recommended for students and travelers.

Are There Any Alternatives?

Some alternatives to Magic Cook don’t require any electricity, gas, or power to run. The best and closest alternative is Barocook, which allows you to prepare meals anytime, anywhere.

Our Final Thoughts

Magic cook is no ordinary product –it is the world’s first-ever portable cooker that does not require batteries or electricity to cook your food. You can use it anytime and anywhere in the world. All you need is the Magic Cook Heat Pack refills when you plan to stay outdoors for a considerably longer duration.

Happy cooking!