Best Shark Tank Deals: 5 Startups That Became Million-Dollar Hits

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Ever tuned into Shark Tank and watched as eager entrepreneurs pitch their hearts out, hoping for that life-changing deal? It’s not just entertainment; it’s a masterclass in business strategy, negotiation, and innovation. Some pitches flop, but others? They strike gold, landing deals that catapult them into the stratosphere of success.

Let’s dive into the best Shark Tank deals that not only made bank but also made history. From ingenious inventions to simple solutions that made us slap our foreheads and say, “Why didn’t I think of that?” these stories are about the dreamers who dared to dream and the Sharks who saw the potential. Get ready to be inspired by their journeys and maybe even learn a thing or two about what it takes to win in the tank.

Key Takeaways

  • Exposure and Mentorship: Securing a Shark Tank deal provides unparalleled visibility and mentorship, opening doors for startups that go far beyond financial investment. Products like Scrub Daddy and Bombas Socks illustrate how the right guidance and market exposure can dramatically accelerate business growth.
  • Importance of Innovation and Market Understanding: Simple yet innovative solutions to common problems, like the Simply Fit Board and The Sleep Styler, can achieve remarkable success. Understanding your target market and presenting a unique solution is key.
  • Credibility and Legitimacy: A deal on Shark Tank serves as a powerful endorsement, boosting a brand’s credibility substantially. This can lead to increased investor interest and consumer trust, as seen in the rockets of sales and company acquisitions post-show.
  • The Value of Social Mission: Companies with a social mission, such as Bombas Socks’ one-for-one donation model, can resonate deeply with consumers and investors alike, proving that business success and societal impact can go hand in hand.
  • Strategic Partnerships are Crucial: The success stories of Shark Tank alumni underscore the immense value of strategic partnerships. Working with the right investors or mentors who have experience and networks can propel a startup to new heights, as demonstrated by Groovebook’s acquisition by Shutterfly.
  • Flexibility and Adaptability: Entrepreneurs who are open to negotiation and adaptable to unique deal structures, like Groovebook’s licensing agreement, can find success beyond traditional investment paths. Adapting to the needs of the business and the market can lead to lucrative outcomes.

The Power of Shark Tank Deals

When you’re diving into the world of business, Shark Tank is more than just a TV show—it’s an institution for entrepreneurs like you and me. It’s not only about the thrill of making a deal; it’s about the exposure, mentorship, and the doors that suddenly swing wide open. Let’s dive deeper into why snagging a deal on Shark Tank can be a game-changer for startups.

First off, visibility is a huge perk. Imagine millions of viewers getting to know your product in just a few minutes. It’s the kind of marketing that money can’t buy, or at least, that would cost a fortune if you tried to purchase it out of pocket. And let’s not forget the “Shark Tank effect”—a term coined for the surge in sales and interest businesses experience post-show, deal or no deal.

Then, there’s the mentorship aspect. The Sharks aren’t just investors; they’re seasoned entrepreneurs with years of experience and networks to die for. They’ve been in the trenches and know the shortcuts to success, as well as the pitfalls to avoid. Getting one on your side means you’re not just getting funding, you’re getting a mentor who has a vested interest in your success. They’ll push you, challenge you, and open doors you didn’t even know existed.

Lastly, let’s talk about credibility. Securing a deal on Shark Tank stamps your business with a mark of legitimacy. It tells the world—and more importantly, future investors—that your biz is worth betting on. It’s a seal of approval that says, “Yes, this one’s a winner.”

Armed with visibility, mentorship, and credibility, Shark Tank deals have propelled many startups into the stratosphere. So if you’ve got a business or an idea you believe in, remember that sometimes, all it takes is the right moment in front of the right people to catapult your dreams into reality.

Deal #1: [Title of First Deal]

When you’re diving into the world of startups and side hustles, there’s no better inspiration than the success stories that have made waves on Shark Tank. One such deal that stands out is Scrub Daddy. This isn’t just a sponge; it’s a shining example of how a simple idea can transform into a household name with the right exposure and guidance.

Aaron Krause pitched Scrub Daddy to the Sharks and managed to captivate Lori Greiner, who saw the massive potential in this innovative cleaning product. The deal was $200,000 for 20% equity. Now, what made this so special wasn’t just the product’s unique functionality – it changes texture with water temperature – but how Krause and Greiner worked together to skyrocket its success.

Here’s a quick glimpse at Scrub Daddy’s journey post-Shark Tank:

YearSales Figures
2013Over $18 Million
PresentOver $200 Million in Sales

What’s compelling here is the trajectory. The exposure from Shark Tank, combined with Lori’s mentorship and the strategic decisions they made, led to their products being featured in major retail stores across the nation. This kind of growth is what every entrepreneur dreams of.

But there’s more to learn from Scrub Daddy than just numbers. It’s about understanding your market, being passionate about your product, and the importance of having mentors. Sure, not everyone has a Shark in their corner, but the principle remains the same – seek guidance, be adaptable, and never stop innovating.

As you continue to explore potential side hustles or work on your startup, let stories like Scrub Daddy inspire you. Remember, it’s not just about the idea; it’s about how you bring that idea to life and the strategies you employ to nurture its growth.

Deal #2: [Title of Second Deal]

When it comes to Shark Tank successes, Bombas Socks stands out as a paramount example of how a strong product and mission can attract the right investment. Bombas burst onto the scene with a pitch that offered more than just high-quality socks; they brought a business model built on giving back. For every pair sold, another is donated to someone in need. This struck a chord with Shark Daymond John, who invested $200,000 for a 17.5% stake.

Your interest in startups might have already hinted at the potential in products that offer more than just utility. Bombas Socks tapped into the growing trend of socially responsible business practices, appealing to a broad audience that values companies with a purpose. Their commitment to quality and charity was a key factor in securing the deal with Daymond John, demonstrating the power of a well-aligned business partnership.

Since making the deal, Bombas has exploded in popularity, with millions of pairs sold and donated. The partnership with John helped catapult the brand into mainstream success, proving that products designed for good can also be good for business.

  • Sales Growth: Post Shark Tank, Bombas experienced a massive increase in sales. This growth highlights the effectiveness of combining a solid business strategy with a social mission.
  • Brand Visibility: The visibility from the show and partnership with a well-connected Shark dramatically increased their market presence.
  • Expanded Product Line: Success from the initial product line allowed Bombas to expand into other categories, furthering their reach and impact.

For entrepreneurs and those dabbling in side-hustles, Bombas serves as an inspiring reminder that businesses built on strong values and addressing real societal needs can find tremendous success. As you explore your next venture, consider the broader impact of your product or service. Could your idea be the next big thing that combines profit with purpose, reshaping the market as Bombas did?

Deal #3: [Title of Third Deal]

Imagine capturing your favorite moments, and instead of them getting lost in the digital abyss, you receive a beautiful photo book each month. That’s the idea behind Groovebook, a subscription service that sends customers a monthly photo book featuring up to 100 of their mobile photos. You might think it’s just another photo printing service, but here’s why it stood out on Shark Tank.

First, the cost. For just $2.99 a month, Groovebook sends you a 4.5” x 6.5” photobook, making those precious moments tangible without breaking the bank. This price point truly sets it apart from other photo printing services and caught the attention of the Sharks.

During their pitch, the founders, Brian and Julie Whiteman, sought $150,000 for a 20% stake in their company. Mark Cuban and Kevin O’Leary saw the potential and teamed up to offer $150,000 for 80% of the licensing rights, with a promise not to take any equity from the company. This deal showcased the importance of flexibility and openness to unique deals in entrepreneurship.

The aftermath of their Shark Tank appearance was nothing short of phenomenal. Groovebook experienced explosive growth, leading to its acquisition by Shutterfly for $14.5 million, just 18 months after their episode aired. This acquisition is a testament to the powerful combination of a straightforward, user-friendly service and strategic partnerships.

Initial Ask$150,000 for 20% equity
Shark Deal$150,000 for 0% equity, 80% licensing rights
AcquisitionSold to Shutterfly for $14.5 million

As an entrepreneur, you understand the value of solving a common problem in a unique way. Groovebook wasn’t just another app; it was a service that tapped into the emotional aspect of remembering life’s small moments. This deal exemplifies how creativity, coupled with the right strategy, can turn a simple idea into a multi-million dollar enterprise.

Deal #4: [Title of Fourth Deal]

When you’re brainstorming your next big idea, think about the Simply Fit Board – a simple yet ingenious product that turned into a Shark Tank sensation. Lori Greiner saw potential in this balance board designed for core workouts, and decided to invest. The deal? $125,000 for a 20% stake. It might sound like a lot, but considering what happened next, it was a drop in the bucket.

The Simply Fit Board is a testament to how understanding your market can make all the difference. Post-Shark Tank, the product was everywhere – from fitness enthusiasts on social media to being stocked in major retail stores. The inventors, Gloria Hoffman and Linda Clark, had crafted something that resonated with a wide audience, demonstrating the universal appeal of health and fitness.

The statistics are staggering:

Before Shark TankAfter Shark Tank
Limited online salesOver $160 million in retail sales

With Lori’s guidance, the Simply Fit Board became more than just a product; it became a brand. This deal showcases the sheer scale of success that’s possible when you’ve got a great product and the right shark in your corner. It’s a clear message that sometimes, simplicity coupled with a bit of ingenuity, goes a long way.

So as you’re jotting down product ideas or strategies for your startup, keep the Simply Fit Board in mind. It’s proof that with the right partner and approach, even the simplest idea can catapult your business into the stratosphere. Remember, it’s not just about the idea itself but how you present it and who believes in it alongside you.

Deal #5: [Title of Fifth Deal]

Imagine turning sleep into your most productive time for beauty routines. That’s exactly what The Sleep Styler system, created by Tara Brown, an ophthalmologist with no previous entrepreneurial experience, does for you. This innovative product allows you to style your hair while you sleep, avoiding heat damage and saving precious time in the morning. Your interest in startups and the story of success might just be piqued here – it’s nothing short of inspiring.

Tara Brown pitched The Sleep Styler on Shark Tank, seeking $75,000 for 20% equity. Lori Greiner saw the potential and offered $75,000 for 25%, a deal that Brown accepted. The simplicity of the idea, combined with the passion that Tara brought to the table, turned heads. But what happened after the show is what truly makes this deal stand out.

Post-Shark Tank, The Sleep Styler exploded in popularity, generating over $100 million in sales. This serves as a powerful reminder that even in a market crowded with beauty products and gadgets, there’s always room for innovation that simplifies daily routines.

Shark Tank AppearanceSought $75,000 for 20%
Deal Closed WithLori Greiner, $75,000 for 25%
Sales Post-Shark TankOver $100 million

For you, an entrepreneur willing to dive into the startup world, or maybe just experimenting with a new side-hustle, The Sleep Styler story is valuable. It’s a testimony to the fact that a single great idea, when paired with the perfect mentor and exposure, can catapult a product to phenomenal success. It also underscores the importance of understanding the market and having a product that offers true value—principles that are crucial no matter what business you’re in.


Diving into the Shark Tank might seem daunting but as you’ve seen, it can lead to unparalleled success. Whether it’s the cleaning prowess of Scrub Daddy or the comfort of Bombas Socks, the right combination of innovation, mentorship, and exposure can turn a simple idea into a household name. And let’s not forget the overnight success of The Sleep Styler, proving that even the most unique products can find their audience. So if you’re sitting on a brilliant idea, remember these stories. They’re not just tales of success; they’re a blueprint for turning your dream into reality. Who knows? The next big Shark Tank success story could be yours.

Frequently Asked Questions

What makes Shark Tank deals so powerful for entrepreneurs?

Shark Tank deals blend exposure to a massive audience with mentorship from seasoned entrepreneurs. This combination frequently leads to significant growth and success for the featured businesses.

Can you give examples of successful Shark Tank deals?

Examples of notable successes include Scrub Daddy, Bombas Socks, Groovebook, Simply Fit Board, and The Sleep Styler. These businesses saw incredible growth post-appearance, demonstrating the impact of strategic partnerships and exposure.

How important is understanding the market for Shark Tank participants?

Understanding the market is crucial. It helps entrepreneurs present their products or services more effectively to both the Sharks and potential customers, improving their chances of securing a deal and succeeding thereafter.

What role does passion play in securing a Shark Tank deal?

Passion is key; it not only convinces the Sharks of the entrepreneur’s commitment but also resonates with viewers. Passionate entrepreneurs tend to secure deals more often due to their infectious enthusiasm and dedication.

How do successful Shark Tank products stand out?

Successful products often offer more than utility; they tap into trends, fulfill unmet needs, or align with socially responsible business practices. This extra value proposition helps them stand out in a crowded market.

What was notable about The Sleep Styler deal on Shark Tank?

The Sleep Styler, which lets users style their hair while sleeping, secured a $75,000 investment from Lori Greiner for a 25% stake. The product’s success, generating over $100 million in sales, underscores the impact of matching a great idea with the perfect mentor and exposure.