It is hard to imagine a time without cupcakes. This creamy, moist, and super delicious dessert is perfect for any occasion and is a guilty pleasure for many. No matter what flavor it may be, it is impossible to be unhappy with a cupcake. However, one major concern many people have when it comes to cupcakes is seeing the cream deflate or move around and make the cupcake box or container messy during transportation. Wicked Good Cupcakes has just the right solution for this cupcake problem: cupcake in a jar! Tracey Noonan and her daughter, Danielle Vilagie, first started Wicked Good Cupcakes in 2011. They wanted to share their love for baking with the world and take the experience of having a cupcake to the next level.
Wicked Good Cupcakes is a cupcake business that sells cupcakes in cute jars. Their cupcakes are carefully hand-packed and contain several delicious layers, including a moist and spongy cake, fluffy frosting, and other fillings. Each jar of the Wicked Good Cupcakes is an experience equivalent to the size of two regular cupcakes.
With the Wicked Good Cupcakes, you don’t have to worry about consuming your cupcake instantly so that it does not melt, making them perfect for when you are on the go. What sets the Wicked Good Cupcakes apart from regular cupcakes is the last can they can stay fresh for up to 10 days without refrigeration. You can even store them in your freezer for up to six months.
The jars used by Wicked Good Cupcakes for the cupcakes are super durable, and you will find one for every occasion, for example, birthdays, corporate events, weddings, etc. Their birthday boxes are their best-selling products. This unique part box is enough to make anyone’s birthday special as it contains delicious cupcake jars, candles, and other party favors that they will have a great time unwrapping.
Wicked Good Cupcakes also comes in gluten-free flavors that you can order in a pack of two, four, or six cupcakes. The best thing about these cupcakes is that they come in a wide range of flavors, so there is something for everyone. Wicked Good Cupcakes also make for a great addition to weddings. You can choose your cupcake flavor and have the cupcake jar labels customized for any event.
After an overwhelmingly great response for their cupcakes, the mother-daughter duo decided to expand their operations and hence make an appearance on Shark Tank to pitch their delicious cupcakes to the Sharks. They aimed to seek an investment of 75,000 dollars in exchange for a 20 percent ownership of Wicked Good Cupcakes. They shared their revenue figures with the Sharks, which were 150,000 dollars since the start of the year. Although the Sharks cited their concern about the shelf-life of the product, their marketing plan, and lack of retail options, they managed to get a few offers which are as follows:
- An investment of 75,000 dollars in exchange for a dollar one each cupcake jar sold until the business breaks even, following a 0.50 dollar in perpetuity for each jar sold.
- An investment of 75,000 dollars in exchange for a dollar one each cupcake jar sold until the business breaks even, following a 0.40 dollar in perpetuity for each jar sold.
- An investment of 75,000 dollars in exchange for a dollar one each cupcake jar sold until the business breaks even, following a 0.45 dollar in perpetuity for each jar sold.
Final deal: the mother-daughter accepted the offer for an investment of 75,000 dollars in exchange for a dollar one each cupcake jar sold until the business breaks even, following a 0.45 dollar in perpetuity for each jar sold.
Following their success at Shark Tank, the Wicked Good Cupcakes business boomed and expanded at a significantly high rate. Their sales reached 230,000 dollars in just one week after Shark Tank. If you are wondering if the Wicked Good Cupcakes are still in business, they definitely are and are doing pretty well. You can order their delicious cupcake jars directly from their website.
Our Review of Wicked Good Cupcakes
After carefully reviewing the Wicked Good Cupcakes, we are very impressed. Cupcakes sold in beautiful, durable jars that can be customized for any occasion sound too tempting to pass on. Wicked Good Cupcakes come in both traditional and gluten-free flavors.
The best thing about the Wicked Good Cupcakes is that they stay fresh for consumption for up to 6 days without refrigeration, unlike traditional cupcakes, for which you have to worry about the frosting deflating or melting in just a few minutes without proper refrigeration. Their creative cupcake makes for the perfect gifts presented in decorated translucent jars. Wicked Good Cupcakes are just what you need if you want to express your love or concern for someone.
You can enjoy multiple pack options for the Wicked Good Cupcakes, including a pack of two, four, six, and twelve cupcake jars. Moreover, custom packing options are also available. Some of their most delicious cupcake jar flavors include Chocolate Raspberry Cupcake Jar, Chocolate Sprinkle Cupcake Jar, Blueberry Lemon Cupcake Jar, Salted Caramel Cupcake Jar, Cookie Butter Cupcake Jar, Chocolate & Vanilla Cupcake Jar, and many more.
Pros of Wicked Good Cupcakes
- Stay fresh without refrigeration for up to six days
- Jars are durable and can be customized for any occasion.
- Excellent customer care.
Cons of Wicked Good Cupcakes
- The cupcakes are more expensive than traditional cupcakes.
Who Is Wicked Good Cupcakes for?
Wicked Good Cupcakes are for anyone looking to enjoy a delicious cupcake on any occasion, including birthdays and weddings.
Are There Any Alternatives?
So far, the best alternative we have found for the Wicked Good Cupcakes is Cute as a Cupcake’s Cutie Cupcake in a Jar.
Our Final Thoughts
Cupcakes are the perfect dessert. They are creamy, moist, beautifully decorated, and super delicious. Now you can enjoy a unique way of consuming cupcakes with the Wicked Good Cupcakes –cupcakes in jars. All the cupcake lovers out there will love it. From birthday boxes and party packs to corporate and wedding events, the Wicked Good Cupcakes has something to add sweetness to any event. If you want to add a personalized touch to your event, you can have the cupcake jars customized to your needs. Don’t miss out!