What Companies Does Barbara from Shark Tank Own? Unveiling Her Business Empire

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Barbara Corcoran, a renowned name in the business world, is most famously known for her role as an investor on the hit TV show “Shark Tank.” Her keen eye for potential and strategic investment moves have earned her a revered status among entrepreneurs and viewers alike. Before her television fame, she founded The Corcoran Group, a leading real estate firm in New York City, which she sold for a remarkable sum, showcasing her business acumen.

Since then, Corcoran’s portfolio of investments has expanded significantly, including a diverse array of companies that she has backed on “Shark Tank.” Across various industries, her ventures illustrate a pattern of seeking out innovative ideas and supporting businesses with strong growth potential. Her approach to investments and contributions to the show have not only made a significant impact on the success of many startups but also have positioned her as an influential figure in the entrepreneurial space.

Key Takeaways

  • Barbara Corcoran is a successful businesswoman known for founding The Corcoran Group and starring on “Shark Tank.”
  • Her investment portfolio features a broad range of companies in various industries.
  • Corcoran’s strategic approach has influenced the success of numerous startups and positioned her as an entrepreneurial leader.

Barbara Corcoran’s Background

Barbara Corcoran is a prominent real estate mogul, known for her savvy investment strategies and her role as an influential TV personality. Starting with a modest loan, she co-founded The Corcoran-Simonè in 1973, a move that catalyzed her career in the real estate industry (Wikipedia).

As an author, Barbara has shared her insights into building a successful business, leveraging her experiences to educate and inspire others. Her approachable style and articulate guidance have made her books resonate with a wide audience.

Her role on the TV series Shark Tank further solidified her status as a prominent investor. Viewers tune in to witness her invest in a myriad of budding businesses, where she brings not just capital but her invaluable business acumen.

Despite early challenges, Barbara transformed her initial loan into a real estate empire, eventually leading to the establishment of Corcoran Group, a testament to her resilience and entrepreneurial spirit.

  • Key Achievements:
    • Co-founded the successful Corcoran Group.
    • Became a star investor on ABC’s “Shark Tank”.
    • Authored books sharing her business expertise.

Barbara’s impact on the world of entrepreneurship is evident, both through her direct investments and mentorship of rising business talent. Her path from receptionist to a nationally recognized businessperson showcases the potential for success with determination and a sharp business mindset.

The Corcoran Group

The Corcoran Group is a flourishing real estate brokerage firm, founded by Barbara Corcoran in 1973. Initially, she developed her company into one of the most respected and well-known names in the real estate world. It’s headquartered in New York City, optimally positioned to cater to one of the most dynamic property markets globally.

The firm’s expertise spans across:

  • Residential Real Estate
  • Commercial Property
  • Property Management

In 2001, Corcoran made the strategic decision to sell her thriving business to NRT Incorporated, a subsidiary of Realogy, which manages numerous other prestigious real estate brands. Despite the sale, The Corcoran Group has maintained its distinctive brand identity, continuing to offer top-tier real estate services. They are particularly noted for their presence in upscale markets such as Edgewater, New Jersey.

Key highlights of The Corcoran Group:

  • Established: 1973
  • Founder: Barbara Corcoran
  • Headquarters: New York City
  • Owned By: NRT Incorporated
  • Services:
    • Sales and rentals
    • Retail and commercial
    • Relocation
    • New development marketing

While Barbara may no longer oversee the day-to-day operations, her legacy endures as the company upholds a reputation for excellence and personalized service. Whether it’s a luxury condo in Edgewater or a commercial space in Manhattan, The Corcoran Group remains a leader in the industry, characterized by its innovative approaches and customer-centric focus.

Shark Tank Investments


Barbara Corcoran’s strategic investments on ABC’s Shark Tank have led several companies to impressive success. The following selections are notable for their growth and impact in the business world since partnering with Barbara.

Cousins Maine Lobster

Jim Tselikis and Sabin Lomac founded Cousins Maine Lobster, which has become a household name after securing an investment from Barbara. They’ve leveraged this partnership to significantly increase their sales and expand their enterprise with food trucks and restaurant locations, delivering authentic Maine seafood across the country.

The Comfy

Barbara spotted the potential in The Comfy, a brand that combines the warmth of a blanket with the comfort of a sweatshirt. Co-founders brothers Brian and Michael Speciale convinced Barbara to invest, and since then, The Comfy has made snuggling an experience, contributing to a notable increase in sales.

Grace and Lace

Grace and Lace entered the Shark Tank with stylish lace boot cuffs and left with a deal from Barbara that helped them broaden their product line. Her investment not only fueled their expansion but bolstered their sales by tapping into a wide market of fashion-forward consumers.


Barbara invested in Pipcorn, a brand that offers a healthier and miniaturized version of the classic snack, popcorn. With Barbara’s support, Pipcorn has grown in popularity due to its unique take on snacking, experiencing substantial growth in sales and redefining the market with its smaller, heirloom kernels.

Industry Influence

Barbara Corcoran, renowned for her role on NBC’s Shark Tank, has made substantial investments through the show, showcasing her keen eye for potential. Her influence spans multiple industries, most notably in real estate where she established The Corcoran Group. This real estate company, once a fledgling enterprise, flourished into a dominant market player under her leadership, exemplifying her prowess in identifying and nurturing business opportunities.

In the world of investing, Barbara Corcoran’s acumen is not limited to just real estate. She has diversified her portfolio by endorsing a myriad of startups, as reported by Business Insider. Her strategic investments on television have not only bolstered her portfolio but also solidified her reputation as a sagacious investor.

  • Media Influence:
    • Shark Tank: Influential platform for her investments.
    • CNBC: Features her business strategies and success.

Corcoran has utilized her platform on Shark Tank to propel businesses to the next level, enabling aspiring entrepreneurs to tap into her wealth of knowledge and financial backing. It’s on this stage that she has achieved a great deal of her notoriety, affirming the impact television can have on a business leader’s reach and influence. Her appearances and success stories are often highlighted by media outlets such as CNBC, illustrating the breadth of her impact across different facets of business and media.

Barbara Corcoran remains a testament to the power of strategic investment and media presence in cultivating industry authority and fostering growth in businesses across various sectors.

Entrepreneurial Ventures

Barbara Corcoran is well-recognized for her role as an investor on the television show Shark Tank. She has displayed her sharp business acumen by investing in a plethora of startups, fueling the ambition of numerous entrepreneurs. Her journey began with The Corcoran Group, a real estate company she founded and later sold for a substantial profit.

Barbara’s involvement with startups extends beyond just financial investment. She provides valuable guidance and mentorship to business owners, helping them navigate the complex waters of entrepreneurship. Notable companies she has invested in through Shark Tank include Grace and Lace, a company that saw immense growth after her investment, and Cousins Maine Lobster, which has expanded its operations nationally.

Business Scope of Investment
Grace and Lace Apparel; scaled significantly post investment
Cousins Maine Lobster Food industry; national expansion

In addition to her television appearances, Barbara is an author and a speaker. Her website, BarbaraCorcoran.com, highlights her career and offers resources for budding entrepreneurs. She is known for her candid advice and practical wisdom, which is sought after by business professionals around the world.

Her approach is often characterized by her willingness to take risks on innovative ideas and her ability to recognize potential success stories. With her support, many entrepreneurs have seen their startups transform into thriving businesses. Barbara’s portfolio is a testament to her belief in the transformative power of entrepreneurial spirit combined with strategic guidance.

Investment Strategy

Barbara Corcoran, renowned for her role on Shark Tank, employs a distinct investment strategy that has fueled her success in the competitive world of business. She has made a name for herself among the likes of Mark Cuban, Kevin O’Leary, and other prominent investors on the show. Her approach is characterized by a combination of shrewd financial commitment and a strong belief in the personal drive of the entrepreneur.

Key Elements of Barbara’s Strategy:

  • Ambitious Vision: Barbara looks for entrepreneurs with the ambition to push their ventures forward. She’s not just investing money; she’s investing in the dream and the person behind it.

  • Instinct-Driven Decisions: While numbers are important, she often trusts her instincts when it comes to making investment decisions. This gut feeling guides her towards making choices that might seem unconventional but have often led to significant returns.

  • Strategic Partnerships: Success in business isn’t a solo journey for her. Barbara believes in forming strong partnerships where she can offer more than capital, such as guidance and mentoring to her investees.

  • Investor Synergy: On Shark Tank, she’s known to co-invest with other Sharks when she believes a combined effort can lead to greater success.

Barbara has applied this strategy not only on Shark Tank but also in her wider investments, balancing risk with intuition and a keen eye for potential.

This thoughtful strategy reflects not only her expertise as an investor but also her commitment to the people and ideas in which she invests. By aligning her financial incentives with her personal belief in the entrepreneur, Barbara Corcoran has created a prominent space for herself in the investment world.

Support for Women and Minorities

Barbara Corcoran, widely recognized from her appearances on “Shark Tank,” has established a reputation for providing extensive support to women and minority entrepreneurs. Capitalizing on her expertise, she often serves as a mentor, providing essential advice and guidance to those looking to navigate the competitive world of business.

  • Inspiring Female Entrepreneurs: Corcoran has invested in many businesses that are led by women, showcasing these investments on her website. For example, she has backed companies like Grace & Lace, a business that grew from a personal passion project to a full-blown enterprise, and Daisy Cakes, which delivers hand-crafted cakes nationwide.

  • Boosting Minority-led Startups: The entrepreneur also dedicates herself to promoting minority-led businesses, understanding the roadblocks they often face. A notable such investment is in Cousins Maine Lobster, which has flourished under her wing.

Corcoran’s influence extends beyond just financial investments. Her lifestyle brand focuses on empowering those often underrepresented in entrepreneurship. By providing valuable exposure and media attention, she propels her companies into the limelight.

Beyond the boardroom, Barbara Corcoran’s personal journey from a humble beginning to becoming a self-made millionaire serves as an inspiration to aspiring entrepreneurs. She embodies the role of a proactive supporter of diversified business leadership, regularly encouraging female entrepreneurs and minorities to persevere and thrive in their endeavors.

Educational Influence

Barbara Corcoran’s entrepreneurial spirit is well-recognized on the hit show Shark Tank, but there’s an aspect of her success story that’s deeply intertwined with education. Notably, she has turned what many would see as a setback into a powerful ally.

Barbara attributes much of her success to having dyslexia, a learning difference that can affect reading and writing skills, but also nurtures a unique way of thinking and problem-solving. She often speaks about how overcoming the challenges of dyslexia has contributed to her triumphs in the business world.

  • She has credited dyslexia for her ability to think outside the box, which likely played a role in her founding The Corcoran Group —a transformative move in New York City’s real estate market.

Another corner of Barbara’s educational influence is her involvement in The Corcoran-Simonè scholarship fund, a program created in partnership with her former business teacher and spiritual mentor, Ramone Simonè. This fund underscores her commitment to supporting educational causes and reinforces her belief in the transformative power of education.

  • The scholarship is geared towards those who might otherwise lack educational opportunities, highlighting Barbara’s recognition of education’s impact on personal and professional development.

In essence, Barbara Corcoran’s approach to education, from managing dyslexia to her philanthropic efforts, showcases how perceived weaknesses can be forged into strengths and how learning extends far beyond the traditional classroom setting.

Published Works

Barbara Corcoran, known as a shrewd investor on the hit TV show “Shark Tank,” is also an accomplished author. She has shared her insights and experiences in the business world through her writing.


  • Shark Tales: How I Turned $1,000 into a Billion Dollar Business is a testament to Corcoran’s strategic acumen and personal journey. This book details her rags-to-riches story and offers practical advice for aspiring entrepreneurs.

Media Coverage:

  • Corcoran’s work has received attention from prestigious publications, including The New York Times.

Regular Contributions:

  • Beyond books, she also commits to educating and mentoring through her newsletter. Here, she provides subscribers with valuable business tips, personal anecdotes, and keeps them updated on her latest endeavors.


  • Her writing conveys a friendly tone, making complex business concepts accessible and engaging. Through her published works, Barbara Corcoran continues to inspire and guide budding entrepreneurs.

Personal Achievements

Barbara Corcoran’s journey epitomizes the American dream, where her ambition and flair for entrepreneurship have catapulted her into the limelight. With just a $1,000 loan, she embarked on a business venture that would lay the foundation for her future success. She transformed this loan into The Corcoran Group, blossoming into a real estate mogul and building a business valued at billions.

Her foray into television as a TV personality on “Shark Tank” has not only showcased her business acumen but also given her a platform to inspire and invest in the next generation of entrepreneurs.

Milestones Achievements
Early Career Started The Corcoran Group with a $1,000 loan
Real Estate Became a prominent real estate mogul in New York City
Television Gained fame as a savvy investor on “Shark Tank”
Mentorship Invested in various startups, helping entrepreneurs grow

Her success is a testament to her strategic thinking and her ability to recognize potential in various entrepreneurial ventures. Barbara has become a beacon of motivation for many aspiring business owners, proving that perseverance and smart investments can lead to remarkable personal achievements.

Media Appearances

Barbara Corcoran is widely recognized for her role as a savvy investor on the hit television show, Shark Tank. Through her appearances on the show, she not only demonstrates her acumen as a business personality but also leverages her platform to invest in numerous budding enterprises.

Network Show Role
ABC Shark Tank Investor/”Shark”
NBC Various Guest Contributor
CNBC Business News Market Commentary & Analysis

She often shares her insights on television, contributing to programs across networks like NBC and CNBC. Her charisma and straightforward advice make her a sought-after guest on segments dealing with entrepreneurship and business growth.

Apart from Shark Tank, Barbara has been featured in numerous other media outlets, ranging from Business Insider articles discussing market trends to sharing her journey as an entrepreneur. Her credibility as a business figure has been solidified by the media coverage she garners, reflecting her status as a thought leader in the business community.

Barbara’s media appearances extend her influence beyond Shark Tank and into many aspects of the business world, where she continues to motivate and guide aspiring entrepreneurs.

Frequently Asked Questions


Barbara Corcoran is known for her sharp business acumen on Shark Tank, where she has made numerous investments in a variety of industries, impacting the trajectory of many startup businesses.

What are some of the notable companies that Barbara Corcoran has invested in through Shark Tank?

She has invested in businesses such as Grace & Lace, a fashion company with a charitable mission, and Cousins Maine Lobster, which has grown significantly since its appearance on the show.

How did Barbara Corcoran build her wealth before becoming a TV personality?

Barbara Corcoran built her wealth by founding The Corcoran Group, a New York real estate company, which she started with a $1,000 loan and grew into a multi-billion dollar business.

Has Barbara Corcoran sold The Corcoran Group, and what impact did that have on her career?

Yes, she sold The Corcoran Group for $66 million in 2001, which further cemented her status as a successful entrepreneur and paved the way for her future endeavors, including her role on Shark Tank.

What is the scope of Barbara Corcoran’s investments from Shark Tank?

Barbara Corcoran’s investments from the show tap into a wide range of industries, from food and beverage to technology, and they showcase her keen interest in companies with growth potential and strong leadership.

Can you tell me if Barbara Corcoran’s entrepreneurial ventures extend beyond real estate?

Indeed, apart from real estate, Barbara Corcoran has extended her entrepreneurial efforts to include media, speaking engagements, and authoring books, demonstrating her versatility as an entrepreneur.

How has Barbara Corcoran’s career evolved from her initial business ventures to her current status?

Her career has transitioned from real estate mogul to a television personality and investor on Shark Tank, influencing the success of new entrepreneurs and inspiring many through her dynamic career path.