Buying the right type of shoes that will fit well, provide comfort and look cool is a struggle. You never get all three qualities in one. Then there’s the problem of removing your shoes before entering the house to avoid tracking mud in. The awkward fumble of holding groceries in one hand and taking off the shoes is a nightmare.
Ryan and Eric Cruz, with their childhood friend Kevin Zamora, came up with a shoe design that would break the “no shoes in the house” rule. They personally knew how inconvenient it was to tie and untie shoes every time they went outside and came back home. Their vision was to create a comfy shoe without any laces and a removable sole. That’s how the Muvez Slippers brand was born.
In 2013, they came up with a prototype, but due to some reasons, they were never able to launch the product. In the following years, they worked hard on the shoe’s design and features. They contacted a manufacturing company in China for the distribution and raised $33,873 from a Kickstarter campaign for the inventory. In September 2019, they rolled out the first pair for consumer testing.
What’s so brilliant about this product is that it is part slippers and part shoes. All you have to do to get comfortable in your house is to remove the outsoles and walk around in the slippers.
Is the Company Still Active?
Still in Business
Muvez’s deal with Daymond never went through. After the Shark Tank episode aired, the company made $400,000 in sales. However, they couldn’t catch up with the demand, and that’s when complaints started coming in. In 2020, they were out of stock on all platforms and hadn’t fulfilled their previous orders. This might be one of the reasons why Daymond didn’t invest in the company because it was getting a bad reputation.
By July 2021, they were back in business. You can now buy Muvez Slippers through the company’s official website or Amazon.
How Did the Shark Tank Pitch Go?
Brothers Ryan and Eric Cruz and their best friend Kevin Zamora appeared on Ep.18 of Shark Tank in Season 11, which aired on April 3, 2020. The entrepreneurs presented their product Muvez Slippers and wanted an investment of $200,000 for a 15% stake in the company. Today, the company’s total net worth is $4 million.
The three friends walk on the stage and tell the Sharks about their product. They demonstrate how the slippers work, and everyone is impressed. Through the product is great, the Sharks are worried that they will need to educate their target market a lot about it.
Kevin says that the product is new and hasn’t yet been proven in the market. Investing in it would be difficult and could be a mistake. He backs out. Robert says that marketing such a product would be a huge challenge, one that he is not ready to take. Moreover, it would burn a lot of money even before they got to the production stage.
Mark agrees with Robert and says that he doesn’t see the product going anywhere without a little aggressive marketing. Lori says she likes the slippers, but she doesn’t have the business acumen to handle the business. However, she is willing to make a deal if another Shark does too.
Daymond is all over the product and loves it. He is willing to make a deal for a 33% stake in the company but without the involvement of Lori. The entrepreneurs counter with 25%, and Daymond agrees.
Our Review of Muvez Slippers
Muvez Slippers give you the perfect footwear, which you can wear in and out of your house without worrying about tracking in dirt. Its dual sole technology offers an effortless switch from outdoor shoes to comfy indoor slippers.
They offer extra shock absorption, which is one of its greatest features. The slippers are quite sturdy. With the soles attached, they can be worn to play sports.
Pros of Muvez Slippers
- Reasonable price
- Outsoles are engineered to release and lock with a simple slide
- Machine-washable
- The outsoles offer a traction grip, so you don’t have to worry about slipping on tiles
- The outsoles are proof
- Slippers are breathable thanks to the mesh covering
Cons of Muvez Slippers
- Low Inventory – With the distribution company based in China, the company’s future is a little murky due to the ongoing pandemic
- Dozens of negative reviews online, claiming that the company either doesn’t fulfill the order or sends the wrong order
- Most people say that Muvez Slippers is a scam
- Single design
Who Are Muvez Slippers For?
Muvez Slippers offers sizes for men, women, and kids. This product is for all those people who like their house clean but like to wear shoes indoors. The versatile feature of this product makes it perfect for home and party footwear.
Are There Any Alternatives?
When Muvez Slippers was introduced, it had just one competitor by the name Dualyz. They offered unisex slippers with detachable slippers. In the following years, many companies such as CAT and Mahabis came up with the same design.
The latter brand discontinued its products and, according to a press release, offered slippers with new designs and no detachable soles due to customer demand.
Muvez Slippers claims that its soles are far more durable than other brands, and since they were the ones who came up with the idea first, they have more knowledge about the design and hence, offer better quality.
Our Final Thoughts
Muvez had the potential to rise to the top in the footwear industry due to its product’s unique features. However, failing to fulfill the orders when you have just started out and not addressing the negative reviews is what brought them down.
Though the business is doing well now, the deal with Daymond didn’t go through. There was a time when the shoes were out of stock for more than a year. Now that they are available, we can assume the company is doing well.
