Balm Chicky Balm Balm is a lip balm inspired by the 1970s craze over lip balms. This lip balm comes in many flavors, and the product design is appealing.
The unique selling point of Balm Chicky Balm Balm is that it’s double-sided, so you don’t have to worry about spreading germs when you share your lip balm with a friend. The creators successfully patented this double-sided design.
They also offer all-natural ingredients. Their lip balms are made from vitamin E, beeswax, and organic hemp seed oil, to name a few.
The product design of the lip balm is sensual in appearance. Each flavored lip balm has a double meaning behind its name with a three-pack-deal of lip balms called the ‘Menage-a-Trois.’
The product costs $7 for a single piece, $18 for 3 and $25 for a pack of 5 lip balms. The design on the box has a vintage 70s feel to it and would definitely appeal to those who enjoy the vintage vibe.
It can still be bought online or from any of the 50-60 retail locations in the US that are still selling it.
The two friends, Elizabeth Moscow and Abby Schwalb formed the company in 2010 after a 9-year-long friendship.
Are They Still an Active Company?
No, they are no longer an active company. They closed down in January 2016.
How Did the Shark Tank Pitch Go?
Elizabeth Moscow and Abby Schwalb entered seeking an investor for Balm Chicky Balm Balm. Shark Tank heard their pitch for $75,000 in exchange for a 20% stake in the company.
For the pitch, the two creators emphasized the sharing benefit of the lip balm and argued that it could also make a great conversation topic. They shared that they’d only made $17,000 in sales, but it was to get a feel for the market.
After the pitch, Mark interjected and claimed that the packaging had a sexy adult feel to it and that it should not be the main focus of their marketing. This was his reason for backing out. Like Mark, Lori didn’t agree with the selling point either, finding it unconvincing. She also added that it was too expensive for a lip balm which is a common item that should cost less.
Robert didn’t like the adult-packaging because he thought it was inappropriate for kids to buy. Kevin and Barbara both thought the lip balm was a waste of time because of the weak selling point and the oversaturated market for lip balms.
Balm Chicky Balm Balm’s Shark Tank pitch wasn’t so great. The two friends failed to get an investor and had to leave. After the failed Shark Tank pitch, the company didn’t do so well and went out of business in three years. The two partners also went their separate ways to pursue their own careers.
Our Review of Balm Chicky Balm Balm
We tried out Balm Chicky Balm Balm for ourselves to see how it feels to wear it.
The packaging was interesting. It had a lot of suggestive selling points at the back and an abstract yonic design. The Wild Honey and Clementine flavor had BDSM-suggestive copy in the ingredients section.
The good news is that it definitely seems all-natural because the stick of the balm smelled of natural ingredients. Friends would definitely enjoy receiving this as a gift because it would make for a great topic of discussion.
The bad news is that the top of the balm smelled a little odd and there was some moisture coming from the center. Plus the all-organic ingredients are also a drawback because natural decay might cause the product to go bad. The lip balm also left a weird layer of waxy film after application.
The key point to remember is that this is an adult lip balm, and it would make for a great gift if you’re trying to get a laugh out of a friend. The all-natural ingredients were definitely a plus.
Balm Chicky Balm Balm Pros
- Interesting packagingthat’s memorable
- Sturdy product design
- Double ended deisgn avoids sharing and spread of germs
Balm Chicky Balm Balm Cons
- Chunky lip balm stickscan be inconvenient to carry
- Strong smell of ingredientsmight be unfavourable for some
- Expensive for a lip balm
- Leaves a waxy filmy feeling on the lips
Who is Balm Chicky Balm Balm for?
Balm Chicky Balm Balm is targeted toward people of all ages and genders.
Are There Any Alternatives?
Sure! At first glance, Balm Chicky Balm Balm’s double-sided design does seem like an innovative feature but there are good alternatives to it in terms of ingredients and balm.
A popular alternative is Burt’s Bees All-Natural Line which is a four-pack of lip balms made from Beeswax, Strawberry, Coconut and Pear, and Vanilla Bean. This product is more affordable as compared to Balm Chicky Balm Balm. It’s a pack of 4 so it can easily be distributed among 4 friends.
Compared to Balm Chicky Balm Balm, Burt’s Bees is much smaller in size and travel-friendly. It doesn’t offer a double-sided design obviously but it’s so small, that it’s best used as a personal lip balm rather than a shareable one.
It has a moisturizing feel to it that isn’t too wet and is expected to leave a soft matte finish after application.
It has a lot of positive reviews and is still available on the market.
Our Final Thoughts
Balm Chicky Balm Balm didn’t fare well on Shark Tank despite its catchy name. We thought the selling point was interesting but could’ve been expanded to include the adult content. On top of which, the target audience had to be more specific than everyone else.
It’s important to keep in mind though, that this product would still make for a humorous gift for your friends. It’s best for those who like giving raunchy gifts to friends.